Senior Survey
What Senior Want for the Holidays
A gift certificate was the holiday gift preference by a
margin of more than two to one (2:1) among seniors who
participated in a nation
wide survey conducted by a national
eldercare company.
The company's third annual holiday gift survey revealed
that 53:8 percent of
seniors would prefer a gift certificate from loved ones,
compared with only
25.6 percent who would like a gift.
Nearly 80 percent of those surveyed said they would be
somewhat interested
in a gift certificate to a department store, while
nearly 78 percent gave the
thumbs up to a restaurant.
Grocery store certificates also were popular,
with 59.4 percent.
The least popular choices were travel, hairdresser/barber,
and pharmacy gift certificates.
Home Instead Senior Care complated 500 telephone interviews with
individuals 65 and over, randomly selected throughout the
United States.
The maximum sampling error for this sample is +/- 4.3% at
a 95% confidence level.
Interviews were conducted between August 6 and August 15, 2002.
Home Instead Senior Care is the world's leading provider
of non-medical home
care and companionship services for the elderly.
There are more than 350
offices in the United States, Canada, and Japan.
Courtesy of:
http://www.homeinstead.com/
@2002
Resources for family caregivers and others
who care about the elderly.

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